BELLAH MAE
MR' ‘HYPOCRITE’
A PLAYFUL AND POPPY PERFORMANCE LED PROMO WITH A GIRL NEXT DOOR AESTHETIC. THE NARRATIVE DEPICTS A TWO-THREAD STORYLINE OF BELLAH ARGUING WITH HER 'MR.HYPOCRITE" AND HER GIRLS SUPPORTING HER. A GIRL-CENTRIC VISUAL, FOCUSING ON FEMALE EMPOWERMENT AND WOMEN SUPPORTING WOMEN.
